Gemstones with a Story: The New Marketing Hook for Retailers
Every gemstone has a deep, significant spiritual story. Gemstones are not merely a commodity, but a personal treasure for both men and women. Many retailers today deal with a variety of certified gemstones, some having spiritual significance, while some are simply astounding. Whatever the case, every gemstone has a unique story of its origin, creation […]
Why Jewellery Retailers Are Partnering with Indian Manufacturers
If you just stepped into the jewellery industry, you must have an idea of how competitive this landscape already is. The retailers and brands are looking to differentiate themselves from others in this competitive market. The jewellery retailers are in the business of buying and selling jewellery, be it gold-plated, pure gold, silver, fine jewellery, […]
Emerald from Jaipur: The Stone of Growth and Grace
Jaipur is the undisputed hub of Emerald, where many jewellers and manufacturers embrace this natural mine by designing elegant jewellery pieces. The deep green colour of emerald signifies tranquillity and serenity. It’s also a stone of love, rebirth and loyalty. Many wear the emerald because of its mystical properties. The stone is said to have […]
How to Build Hype Around Your Next Jewellery Collection Launch
The Internet is a vast space today. It has always been. It’s just that discoverability has become such a challenge for new jewellery retailers that they struggle to attract customers to their physical or online jewellery stores. Bhavya Gems and Jewels’ journey to becoming a leading jewellery manufacturer in Jaipur has not been without challenges. […]
Five Jewellery Must-Haves from Jaipur for Your Destination Wedding
Once a bride’s wedding details are finalised, all she cares about is what she is going to wear, what her styling will look like, what jewellery she will wear and much more. The jewellery retailers are always on the lookout for trends in the jewellery industry so that they can make the most out of […]